Audience Research
Knowing who your audience is (and who it isn’t!), is key to audience development
Armed with the right information, you can make better use of resources, target your communications more effectively and connect with your current and potential audiences in more meaningful ways.
ANE is a respected provider of specialist skills and knowledge
We offer a range of quantitative and qualitative market research services, and ANE members are entitled to a 10% discount on fees. Services include:
- Impact assessment (economic and social)
- Questionnaire design
- Analysis of self-completion visitor surveys
- On-site visitor surveys (face to face interviews)
- Focus groups
- Postcode analysis allowing demographic analysis of your area
- Electronic surveys
- Mystery shopping
With our specialist knowledge of the region, we can guide you through the process and anticipate your needs.
We strive to offer a genuinely cost-effective service, and as we’ve been accepted onto the North East England Service Provider Register, you could access up to 50% Business Link funding for our consultancy services.
See the links to the left for examples of what we’ve done, or give us a call to discuss your needs on 0191 269 1100.
“It’s really great that we are able to commission ANE to undertake market research for us. We have a great relationship with them and have grown together as organisations - they truly understand us and our needs. It always feels like they have their client’s best interest at heart... Ultimately, working with ANE has definitely helped us get more bums on seats!”
Jonny Tull, Cinema Programme Manager
Tyneside Cinema
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ANE can develop and deliver a bespoke training course for your organisation or group. Whatever the current level of skills and experience, we can tailor the course content and build the capacity of your team.
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