Market Research
Knowing who your audience is (and who it isn’t!), is key to audience development
Armed with the right information, you can make better use of resources, target your communications more effectively and connect with your current and potential audiences in more meaningful ways.
We offer a range of quantitative and qualitative market research services, and ANE members are entitled to a 25% discount on fees. Services include:
- Questionnaire design
- Analysis of self-completion visitor surveys
- On-site visitor surveys (face to face interviews)
- Focus groups
- Postcode analysis allowing demographic analysis of your area
- Electronic surveys
- Mystery shopping
With our specialist knowledge of the region, we can guide you through the process and anticipate your needs.
We strive to offer a genuinely cost-effective service, and as we’ve been accepted onto the North East England Service Provider Register, you could access up to 50% Business Link funding for our consultancy services.
See the links to the left for examples of what we’ve done, or give us a call to discuss your needs on 0191 269 1100.
"...it's a brilliant set of findings and the thoroughness of the report makes for great reading."
Jonny Tull, Marketing Manager, Tyneside Cinema
| Title | Date | Size | |
|---|---|---|---|
 | 1Step_by_step_-_the_research_process.doc | 10th Jun 2008 | 140kb |
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