A Rare opportunity to meet with renowned arts marketing professional Doug Kinzey
Wednesday 7 May 2008 – 2:00 pm to 5:00 pm – Sage Gateshead
The Newcastle Gateshead Cultural leadership programme has managed to persuade Doug Kinzey to travel from the USA to contribute to its leadership programme.
Doug will be available to the public as a part of the Illuminate: Creative Conversations on Cultural Leadership programme – offering a chance to listen to the ideas of leading cultural thinkers, and to discuss them in an open forum with colleagues from around the region.
These events are open to the public and are free, but numbers are limited and places will be allocated on a first-come, first-served basis. To reserve a place e mail Miles Harrison at miles@milesharrison.co.uk, with your name and contact details or phone him on 01786 463725.
The Creative Conversation sessions are designed to get maximum participation, self management, energy and focus from those that take part. It’s about is about creating a marketplace for ideas. It’s an opportunity to discuss what’s important to you.
Douglas W. Kinzey
President, Audience Strategies for the Arts, Inc.
Senior Director of Audience Development, Pittsburgh Symphony Orchestra
Senior Marketing Advisor, Plano Symphony Orchestra
Douglas W. Kinzey served as the Director of Marketing for the Dallas Symphony Orchestra from 1981-1998 and The Louisville Orchestra from 1977-1981. The Louisville Orchestra was sold-out the last two seasons of Doug’s tenure and the Dallas Symphony achieved an increase in season subscrip¬tions from 5,100 to over 31,000 with nine consecutive seasons at total capacity.
Kinzey founded Audience Strategies for the Arts, Inc. in January 1998 providing a variety of marketing and strategic planning services for the performing arts travelling five days a week more than 46 weeks each year in the US, Canada, Europe and the Far East.
In September 2004, Doug was named Senior Director of Audience Development for the Pittsburgh Symphony Orchestra following seven months of consulting with the PSO. In 2004 - 2005, new classical subscriptions at the Pittsburgh Symphony Orchestra increased 60% compared to the previous season and new pops subscriptions increased 120%. The Pittsburgh Symphony has achieved over 10,000 new subscribers in the last two seasons. With the Pittsburgh assignment, Doug remains President of Audience Strategies for the Arts, Inc., the Dallas based consulting firm, continues as Senior Marketing Advisor for the Plano Symphony Orchestra with subscriptions up 63% and three consecutive sold-out seasons, and additional projects in Boston, Newark, London, Ontario, New Mexico and others.