- Best practice in email marketing
- How to evaluate the effectiveness of an e-marketing campaign and build bigger email lists
- A better understanding of the tools available
- How to make e-mail marketing more central to your overall marketing strategy
In this seminar, we look at the simple things that, done regularly, build up to make a difference to your email marketing practice. This seminar also looks at how to integrate the tool kit with the rest of what you’re doing (i.e. offline marketing), building up contact points in a particular campaign and at examples of best practice.
Delivered by Hans de Kretzer, independent e-marketing consultant.