Targeting Specific Demographic Groups

Wednesday 19 November, 2008

November 2008: Wednesday 19 (Co Durham/Tees Valley) Thursday 20 (Tyneside/Northumberland)

Overview of demographics for the North East.

Then looking in more detail on targeting the following groups:

  • Lazy socials (age 25 to 34)
  • Black, Asian and Minority Ethnic (BAME)
  • Families

Overcoming stereotypes.

Talking the same language - practical exercises to get your message across effectively.

Cost: free to ANE members.

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